Released on: January 20, 2008, 9:15 am

Press Release Author: Kenneth Koh

Industry: Small Business

Press Release Summary: Easttech Pte Ltd has announced the launch of their free lead
generation system, LeadsLeap.com, which helps home business builders to build a
long-lasting pool of leads using their proprietary non-obtrusive lead building
technology.

Press Release Body: Easttech Pte Ltd has officially announced the launch of their
new website (http://www.leadsleap.com), a free lead generation system that helps
home business builders worldwide to build a long-lasting pool of business leads. It
aims to revolutionalize conventional lead generation system and provides lead
builders with a more rewarding and fruitful experience.

Conventional viral lead generation system works by allowing members in the system to
post emails directly to other members or to limited levels of members in their own
network. The end result is that the members in such a system would be flooded with
emails from other members. However, with LeadsLeap novel technology, members will
not receive emails from any other member in the system.

\"There is a fundamental flaw in conventional lead generation system because it does
not add value to the members.\" says Kenneth Koh, Managing Director of LeadsLeap.com.
\"Eventually, the people in such a system would either delete all the emails they
received or they would abandon the system.\"

Instead of getting advertising emails sent by other members, members of
LeadsLeap.com will receive info-packed newsletters on the latest online marketing
strategies and guides sent by LeadsLeap.com. The twist in LeadsLeap system is that
the newsletters are integrated with non-obtrusive text ads from other members in the
network. This advertising method is non-obtrusive since members will click on the
text advertisements in their newsletters only when they are interested in the
advertisements.

\"We provide true values to our members. This is what makes the system sustainable
and long-lasting,\" says Kenneth. \"We send our members high quality newsletters that
would help them to be more successful in their online businesses while helping them
to build more leads for their businesses.\"

According to Kenneth, this new lead generation system will reduce the attrition rate
of members in the system and ensure long-lasting relationship between LeadsLeap.com
and its members, and thus long-lasting relationship among the members in their
networks.

About Easttech Pte Ltd

Easttech Pte Ltd is an online advertising firm based in Singapore. It is the
operator of Asia\'s largest paid to read program, www.emailcashpro.com. The mission
of the company is to provide innovative and effective online advertising solutions
to business builders. The company recently launched LeadsLeap.com in an effort to
provide a better solution to the lead generation industry. This new lead generation
system is free and is available to home business builders worldwide. For more
information, please visit http://www.leadsleap.com.

Web Site: http://www.leadsleap.com

Contact Details: Contact information:
Kenneth Koh
Phone: +65-65156428
Email: press(at)leadsleap.com
Web: http://www.leadsleap.com